Department of Cultural Assets and Reinventio

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Translation missing: en.personal_conference.year 2018
Translation missing: en.personal_conference.authors 牛隆光 ,鄒品為, 牛隆光
Translation missing: en.personal_conference.paper_title 多源/重覆訊息及雙碼/單碼形式之廣告購買意願研究—從電視、網路廣告綜效觀點檢視
Translation missing: en.personal_conference.conference_title 第11屆傳播與發展學術研討會- 「數位媒體、敘事與遊戲」
Translation missing: en.personal_conference.period May. 24, 2018