| Translation missing: en.personal_conference.year | 2018 |
|---|---|
| Translation missing: en.personal_conference.authors | 牛隆光 ,鄒品為, 牛隆光 |
| Translation missing: en.personal_conference.paper_title | 多源/重覆訊息及雙碼/單碼形式之廣告購買意願研究—從電視、網路廣告綜效觀點檢視 |
| Translation missing: en.personal_conference.conference_title | 第11屆傳播與發展學術研討會- 「數位媒體、敘事與遊戲」 |
| Translation missing: en.personal_conference.period | May. 24, 2018 |